Pause for a moment and think about a cake that really wowed you.
Forget everything else for a moment, and just really think about it.
I close my eyes and can see the size, the shape, the layers, all the little details which made me stop in the first place, and just stare at it for long enough for the cake to wow me.
Now think about cake as it comes out of the oven.
It’s brown. Brown, potentially cracked, and a bit uneven, regardless of how skilled you are. It takes a very clever and imaginative person to photograph a plain cake and have the pictures come out beautiful.
I know that it’s the most obvious thing in the world, to say “put pretty things on your cakes to make them prettier”. I also know (because I’m so guilty of this myself!) that it can be really difficult to keep coming up with new ideas. But you don’t have to do it all yourself. Social media is a wonderful thing for inspiration.
And ok, decorations aren’t going to help much if you’ve just charred your cake beyond recognition.
But baking is such a creative hobby. We bakers need new ideas and recipes as fuel for our creativity! Nothing makes us more proud than making something which looks and tastes wonderful, and seeing the happiness on the faces of people who get to see and eat our creations.
So keep baking, keep decorating.
And as always, happy baking!